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    法律聲明及隱私權政策(2017年4月版)

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    版本生效日期:2017年04月Effective as of: April 2017提示條款(Reminders) 淘寶提示您:在運用淘寶平臺各項效勞前,請您務必認真閱讀并透徹了解本《法律聲明及隱私權政策》(下稱“本聲明”)。


    如對本聲明內容有任何疑問,您可經(jīng)過淘寶客服(https://taobao.com/about/contact.php)或淘寶網(wǎng)效勞中心(https://consumerservice.taobao.com)與我們聯(lián)絡。閱讀本聲明的過程中,假如您不同意本聲明或其中任何內容,您應立刻中止運用淘寶平臺效勞。假如您運用淘寶平臺效勞的,您的運用行為將被視為對本聲明全部內容的認可。Taobao reminds you that: Before you use the services of Taobao Platform, be sure to carefully read and thoroughly understand this Legal Statement and Privacy Right Policy (hereinafter the “Statement”). If you have any doubt about this Statement, you may contact us through Taobao customer service (https://taobao.com/about/contact.php) or Taobao.com service center (https://consumerservice.taobao.com). If you do not agree to this Statement or any contents hereof after you read it, you shall stop using the services of Taobao Platform immediately. Your use of the services of Taobao Platform in any way will be deemed as your acceptance of all contents of this Statement. 定義(Definitions)淘寶平臺:指包括淘寶網(wǎng)(域名為 taobao.com)、天貓(域名為tmall.com)、一淘網(wǎng)(域名為etao.com)、聚劃算(域名為ju.tmall.com、ju.taobao.com)、閑魚(域名為2.taobao.com)、飛豬(域名為fliggy.com、alitrip.com、feizhu.com)、阿里媽媽(域名為alimama.com)等網(wǎng)站及客戶端。 淘寶:淘寶平臺運營者的單稱或合稱,包括淘寶網(wǎng)、一淘網(wǎng)、閑魚的運營者浙江淘寶網(wǎng)絡有限公司,天貓、聚劃算的運營者浙江天貓網(wǎng)絡有限公司,飛豬的運營者杭州淘美航空效勞有限公司,阿里媽媽的運營者杭州阿里科技有限公司等。 阿里平臺:指包括淘寶平臺、阿里巴巴中文站(域名為1688.com)、阿里巴巴國際站(域名為alibaba.com)、天貓國際(域名為tmall.hk)、飛豬國際(域名為alitrip.hk、fliggy.hk)、阿里云(域名為aliyun.com)、速賣通(域名為aliexpress.com)、蝦米(域名為xiami.com)、云OS(域名為yunos.com)、點點蟲(域名為ddchong.com)、菜鳥(域名為cainiao.com)、神馬搜索(域名為sm.cn)、良知大藥房網(wǎng)(maiyao.liangxinyao.com)等網(wǎng)站及客戶端。 關聯(lián)公司:指阿里平臺的運營者及其他與淘寶存在關聯(lián)關系的公司的單稱或合稱。Taobao Platform: refers to taobao.com, tmall.com, etao.com, ju.tmall.com, ju.taobao.com, 2.taobao.com, fliggy.com, alitrip.com, feizhu.com, alimama.com and other websites and their clients. Taobao: refers to, individual or collectively, operators of Taobao Platform, including without limiting to Zhejiang Taobao Network Limited, the operator of taobao.com, etao.com and 2.taobao.com, Zhejiang Tmall Network Co., Ltd., the operator of tmall.com, ju.tmall.com and ju.taobao.com, Hangzhou Taomei Aviation Services Co., Ltd., the operator of fliggy.com, alitrip.com and feizhu.com, and Hangzhou Ali Technology Co., Ltd., the operator of alimama.com. Ali Platform: refers to Taobao Platform, 1688.com, alibaba.com, tmall.hk, alitrip.hk, fliggy.hk, aliyun.com, aliexpress.com, xiami.com, yunos.com, ddchong.com, cainiao.com, sm.cn, maiyao.liangxinyao.com and other websites and their clients. Affiliate: refers to, individually or collectively, operators of Ali Platform and other companies associated with Taobao. 法律聲明(Legal Statement) 權益歸屬(Ownership of Rights) 除非淘寶另行聲明,淘寶平臺內的一切產(chǎn)品、技術、軟件、程序、數(shù)據(jù)及其他信息(包括但不限于文字、圖像、圖片、照片、音頻、視頻、圖表、顏色、版面設計、電子文檔)的一切權益(包括但不限于版權、商標權、專利權、商業(yè)機密及其他一切相關權益)均歸淘寶或其關聯(lián)公司一切。未經(jīng)淘寶答應,任何人不得擅自運用(包括但不限于經(jīng)過任何機器人、蜘蛛等程序或設備監(jiān)視、復制、傳播、展現(xiàn)、鏡像、上載、下載)淘寶平臺內的任何內容。淘寶平臺的Logo、“淘寶”、“Taobao”等文字、圖形及其組合,以及淘寶平臺的其他標識、徽記、產(chǎn)品和效勞稱號均為淘寶及其關聯(lián)公司在中國和其它國度的商標,未經(jīng)淘寶書面受權,任何人不得以任何方式展現(xiàn)、運用或作其他處置,也不得向別人標明您有權展現(xiàn)、運用或作其他處置。Unless otherwise stated by Taobao, all rights (including but not limited to copyright, trademark right, patent right, trade secret and any other related rights) in, of and to all products, technologies, software, programs, data and other information (including but not limited to texts, images, pictures, photos, audios, videos, charts, colors, layout and electronic file) within Taobao Platform are vested in Taobao or its Affiliates. Without the consent of Taobao, it is not permitted to use (including but not limited to monitor, reproduce, distribute, display, mirror, upload and download via web robots, web spiders or other software or equipment) the said information.Logo of Taobao Platform, “淘寶”, “Taobao”, other texts, graphics and combination thereof as well as other marks, symbols, product names and service names within Taobao Platform are all trademarks of Taobao and its Affiliates in China and other countries. Without the written authorization of Taobao, no one may display, use or otherwise process any of the said trademarks in any way or indicate to others that he/she/it has the right to display, use or otherwise process any of the said trademarks. 義務限制(Limitation on Liability) 鑒于淘寶平臺提供的效勞屬于電子公告牌(BBS)性質,淘寶平臺上的店鋪、商品信息(包括但不限于店鋪稱號、公司稱號、 聯(lián)絡人及聯(lián)絡信息、產(chǎn)品的描繪和闡明、相關圖片、視頻等)均由會員自行提供并上傳,由會員對其提供并上傳的一切信息承當相應法律義務。 淘寶平臺轉載作品(包括論壇內容)出于傳送更多信息之目的,并不意味淘寶贊同其觀念或曾經(jīng)證明其內容的真實性。Whereas the services provided by Taobao Platform are of the nature of bulletin board system (BBS), all information on shops and commodities on Taobao Platform (including but not limited to names of shops, names of companies, liaisons and contact information, product description and specification, pictures and videos) are provided and uploaded by members, who shall assume corresponding legal responsibility for the said information. Taobao Platform posts works (including contents on forums) for the purpose of distributing information, which does not mean that Taobao agrees with the viewpoints in the works or has confirmed the authenticity of the contents of the works. 學問產(chǎn)權維護(Protection of Intellectual Property Rights) 淘寶尊重學問產(chǎn)權,反對侵權盜版行為。學問產(chǎn)權權益人以為淘寶平臺內容(包括但不限于淘寶平臺會員發(fā)布的商品信息)可能涉嫌進犯其合法權益,能夠經(jīng)過淘寶學問產(chǎn)權維護平臺(qinquan.taobao.com)提出書面通知,淘寶收到后將及時處置。Taobao respects intellectual property rights and opposes any act of infringement or pirating. If a holder of intellectual property rights believes that any content on Taobao Platform (including but not limited to commodity information published by any member of Taobao Platform) may infringe any of his/her/its legitimate rights and interests, he/she/it may send a written notice through Taobao’s intellectual property rights protection platform (qinquan.taobao.com). After receiving the notice, Taobao will deal with such issue in time. 隱私權政策(Privacy Right Policy) 淘寶(下稱“我們”)尊重并維護用戶隱私,在您運用淘寶平臺提供的效勞時,我們將依照本隱私權政策搜集、運用及共享您的個人信息。本隱私權政策包含了我們搜集、存儲、運用、共享和維護您的個人信息的條款,我們希望經(jīng)過本隱私權政策向您明晰地引見我們對您個人信息的處置方式,因而我們倡議您完好地閱讀本隱私權政策,以協(xié)助您理解維護本人隱私權的方式。假如您不同意本隱私權政策任何內容,您應立刻中止運用淘寶平臺效勞。當您運用淘寶平臺提供的任一效勞時,即表示您已同意我們依照本隱私權政策來合法運用和維護您的個人信息。Taobao (hereinafter referred to as “we”) respects and protects the privacy of the users. When you use the services of Taobao Platform, we will collect, use and share your personal information in accordance with this Privacy Right Policy. This Privacy Right Policy contains terms and conditions on how we collect, store, use, share and protect your personal information. Through this Privacy Right Policy, we wish to clearly introduce to you how we deal with your personal information. Therefore, we advise you to read this Privacy Right Policy completely to understand the means of protecting your privacy right.If you do not agree to any contents of this Privacy Right Policy, you shall stop using the services of Taobao Platform immediately. Your use of the services provided by Taobao Platform in any way will be deemed as your agreement that we may legally use and protect your personal information in accordance with this Privacy Right Policy. 適用范圍(Scope of Application)為用戶提供更好、更優(yōu)、更個性化的效勞是淘寶持之以恒的追求,也希望經(jīng)過我們提供的效勞能夠更便當您的生活。本隱私權政策適用于淘寶平臺提供的一切效勞,您訪問淘寶平臺及未設獨立隱私權政策的關聯(lián)公司網(wǎng)站及/或登陸相關客戶端運用淘寶平臺提供的效勞,均適用本隱私權政策。需求特別闡明的是,本隱私權政策不適用于其他第三方向您提供的效勞,例如淘寶上的賣家依托淘寶平臺向您提供效勞時,您向賣家提供的個人信息不適用于本隱私權政策。To provide the users with better, higher-quality, more personalized services is our persistent pursuit. We also wish to provide more conveniences to your life through our services. This Privacy Right Policy is applicable to all services provided by Taobao Platform. When you visit Taobao Platform and any website of any Affiliate without an independent privacy right policy and/or log in any client concerned to use the services of Taobao Platform, this Privacy Right Policy will apply.Please note in particular that this Privacy Right Policy is not applicable to any services provided to you by any third party. For example, when any seller on Taobao provides services to you through Taobao Platform, any information provided by you to the seller is not subject to this Privacy Right Policy. 我們搜集哪些信息(What Information We Collect)為了向您提供更好、更優(yōu)、更個性化的效勞,我們將依據(jù)您運用的效勞搜集您的如下信息:1.您向我們提供的信息當您在淘寶平臺創(chuàng)立賬戶時,您必需至少向我們提供會員名、電話號碼及/或電子郵箱等信息,并創(chuàng)立密碼。您在運用淘寶平臺時,需求依據(jù)效勞的內容,選擇填寫及/或提交效勞所必需的信息,可能包括您的姓名、性別、出生年月日、身份證號碼、護照姓、護照名、護照號碼、電話號碼、電子郵箱、地址、支付寶賬號及相關附加信息(如您所在的省份和城市、郵政編碼等)。假如您不運用某些效勞,則無需提供相關信息。我們還會記載您在運用我們效勞時提供的信息。例如您在淘寶發(fā)布的信息、搜索關鍵詞信息、與淘寶客服聯(lián)絡時您提供的相關信息、您參與問卷調查時向我們發(fā)送的問卷回答信息等。2.在您運用效勞過程中搜集的信息我們會依據(jù)您授予的權限,接納并記載您所運用的設備相關信息,這些設備信息包括:設備屬性信息(如設備型號、操作系統(tǒng)版本、設備設置、獨一設備標識符等軟硬件特征信息)、設備位置信息(如經(jīng)過GPS、藍牙或WIFI信號取得的位置信息)、設備銜接信息(IP地址、閱讀器的類型、電信運營商、運用的言語、訪問日期和時間及您需求的網(wǎng)頁記載等)。關于從您的各種設備上搜集到的信息,我們可能會將它們停止關聯(lián),以便我們能在這些設備上為您提供分歧的效勞。此外,為進步您運用淘寶平臺提供的效勞的平安性,更精確地預防釣魚網(wǎng)站狡詐和木馬病毒,我們可能依據(jù)您的受權,經(jīng)過理解一些您的網(wǎng)絡運用習氣、您常用的軟件信息等手腕來判別您賬戶的風險,并可能會記載一些我們以為有風險的URL。3.來自第三方的信息當您與運用我們效勞的關聯(lián)公司、淘寶協(xié)作同伴之間互動時,為共同向您提供效勞及改良效勞質量的合理需求,我們將從關聯(lián)公司、協(xié)作同伴處接納關于您的體驗或您與其互動的信息。為預防狡詐和確保平安,淘寶的關聯(lián)公司、協(xié)作同伴會根據(jù)適用的法律法規(guī)或征得您同意的前提下,向我們分享您的信息。In order to provide you with better, higher-quality and more personalized services, we will collect the following information from the services used by you:1. Information provided by you to usWhen you create an account on Taobao Platform, you must at least provide us with the member name, phone number and/or email address and other information, and set the password.When you use Taobao Platform, you need to choose to fill out and/or submit the information required for the services according to the content of the services, which may include your name, sex, date of birth, ID number, surname and given name on your passport, passport number, telephone number, email, address, Alipay account number and additional information (such as the province and city you are in, postal code, etc.). If you do not use certain services, you are not required to provide relevant information.We will also record the information provided by you when you use our services, including the information published by you on Taobao, information of search keywords, relevant information provided by you during your communication with Taobao customer service, and information of answers sent to us regarding any questionnaire, etc.2. Information collected by us when you use the servicesWith the authorization granted by you, we will receive and record relevant information of the devices used by you, including:Properties of devices (e.g., device model, operating system version, device configuration, unique device identifier and other software and hardware features), location of devices (e.g., the device location obtained via GPS, Bluetooth or WiFi), device connection information (IP address, type of browser, telecommunication service provider, language, date and time of visit, and record of websites of your interest, etc.).Regarding the information collected from your various devices, we may integrate them so as to provide you with consistent services on these devices.In addition, in order to improve safety when you use the services of Taobao Platform and prevent fraud by any phishing website and Trojan virus more accurately, with your authorization, we may judge the risk of your account by knowing your Internet use habit and information of software commonly used by you and other means, and may record some URLs which we deem as risky.3. Information from any third partyWhen you interact with the Affiliates and partners of Taobao that use our services, we will receive information about your experience or your interactions with them from such Affiliates and partners that is reasonably necessary for the purpose of jointly providing you with services and improving service quality.To prevent fraud and ensure security, the Affiliates and partners of Taobao will share your personal information with us pursuant to applicable laws or subject to your consent. 我們如何運用搜集到的信息(How We Use the Collected Information)搜集您的信息是為了向您提供效勞及提升效勞質量,為了完成這一目的,我們會把您的信息用于下列用處:1.向您提供您運用的各項效勞,并維護、改良這些效勞。2.向您引薦您可能感興味的內容,包括但不限于向您發(fā)出產(chǎn)品和效勞信息,或經(jīng)過系統(tǒng)向您展現(xiàn)個性化的第三方推行信息,或者在征得您同意的狀況下與淘寶的協(xié)作同伴共享信息以便他們向您發(fā)送有關其產(chǎn)品和效勞的信息。如您不希望接納上述信息,可經(jīng)過相應的退訂功用停止退訂。3.我們可能運用您的個人信息以預防、發(fā)現(xiàn)、調查狡詐、危害平安、非法或違背與我們或其關聯(lián)方協(xié)議、政策或規(guī)則的行為,以維護您、我們的其他用戶、我們或我們關聯(lián)方的合法權益。4.我們可能會未來自某項效勞的信息與來自其他效勞的信息分離起來,以便為您提供效勞、個性化內容和倡議。5.經(jīng)您答應的其他用處。We collect your information for the purpose of providing you with services and improving the service quality. Therefore, we will use your information for the following purposes:1. Provide you with various services you are using, and maintain and improve these services;2. Recommend to you any contents which you may be interested in, including but not limited to send product and service information to you, or display personalized third-party promotional information to you through the system, or, subject to your consent, share information with the partners of Taobao so that they may send information about their products and services to you. If you would like to stop receiving these information, you may unsubscribe by using the relevant unsubscription function;3. We may use your personal information to prevent, identify and investigate into fraud, any act endangering security, illegal activity, or any other act which violates any agreement, policy or rule with or of us or any of our Affiliates so as to protect the legitimate rights and interests of you, any of our other users, us or any of our Affiliates;4. We may combine your personal information obtained from a kind of service with information from any other kind of service so as to provide you with services, personalized content and advice;5. Any other purpose as permitted by you. 您如何管理本人的信息(How to Manage Your Own Information)我們提供了便利的辦法,讓您能夠查詢、更正及刪除本人的賬戶信息等運用我們效勞時您提供的個人信息。例如您能夠登錄“我的淘寶”、淘寶網(wǎng)效勞中心等查詢、修正本人的個人材料、隱私設置、平安設置,刪除您的收貨地址、買賣訂單等信息或注銷您的淘寶賬戶。假如您以為淘寶存在違背法律、行政法規(guī)的規(guī)則或者與您的商定搜集、運用您個人信息的,您能夠經(jīng)過淘寶客服與我們獲得聯(lián)絡。We provide you with convenient ways to check, change and delete your account information and other personal information provided by you when using our services. For example, you may log in to “My Taobao” and Taobao.com service center to check and change your personal data, privacy settings, security settings, and delete your delivery address, transaction order and other information or delete your Taobao account.If you believe that Taobao collects and uses your personal information in violation of laws, administrative regulations or the agreement with you, you may contact Taobao customer service. 您共享的信息(Information Shared by You)您能夠經(jīng)過我們的效勞樹立聯(lián)絡和互相分享。當您經(jīng)過我們的效勞創(chuàng)立交流、買賣或分享時,您能夠自主選擇溝通、買賣或分享的對象,作為可以看到您的買賣內容、聯(lián)絡方式、交流信息或分享內容等相關信息的第三方。在運用淘寶平臺效勞停止網(wǎng)上買賣時,您不可防止的要向買賣對方或潛在的買賣對方披露本人的個人信息,如聯(lián)絡方式或者郵政地址。請您妥善維護本人的個人信息,僅在必要的情形下向別人提供。如您發(fā)現(xiàn)本人的個人信息泄密,特別是您的賬戶或密碼發(fā)作泄露,請您立刻聯(lián)絡淘寶客服,以便淘寶采取相應措施。公開信息是指您公開分享的任何信息。任何人都能夠在運用和未運用淘寶 期間查看或訪問這些信息。例如當您在淘寶平臺停止買賣,不選擇“匿名購置”和/或“匿名評價”功用時,意味著您將公開分享您的成交價、成交信息及評價詳情等數(shù)據(jù)。為運用淘寶效勞,可能存在您必需公開分享的信息。例如為構建誠信買賣環(huán)境,您的信譽評價信息(心、鉆石、皇冠)需求被公開分享。若您是賣家,您應當依據(jù)適用的法律法規(guī)和淘寶規(guī)則的請求,公開分享企業(yè)稱號等相關工商注冊信息或者自然人運營者的信息。請留意,您在運用我們效勞時自愿共享的信息,可能會觸及您或別人的個人信息以至個人敏感信息,如您在評價時選擇上傳包含個人信息的圖片。請您愈加慎重地思索,能否在運用我們的效勞時共享以至公開分享相關信息。You may build connections and realize mutual sharing through our services. When you initiate communications, transactions or sharing through our services, you may choose at your own discretion the targets to communicate, deal and share with to become the third parties who will be able to view your transactions, contacts, communication information, contents shared or other relevant information.When you conduct online transactions through the services of Taobao Platform, it is inevitable that you need to disclose your personal information to the counterparty or potential counterparty, such as contacts or postal address. Please properly protect your personal information and provide it to others only when necessary. If you find that your personal information, especially your account or password, is divulged, please immediately contact Taobao customer service so that Taobao may take corresponding measures.Public information means any information shared by you in public. Anyone may view or access such information when he/she is using or not using Taobao. For example, if you do not choose “Anonymous Purchase” and/or “Anonymous Comment” when conducting transactions on Taobao Platform, you will share your transaction price, transaction information, comment details and other data in public.To use Taobao services, you may be required to share certain information in public. For example, in order to create an honest transaction environment, your credit rating information (hearts, diamonds and crowns) will be displayed in public. If you are a seller, you should share your corporate name and other relevant information about registration with the administration for industry and commerce or the information on individual business operator in accordance with applicable laws, regulations and Taobao rules.Please note that the information voluntarily shared by you when using our services may involve the personal information and even sensitive personal information of you or others, e.g., photos containing personal information uploaded by you when making comments. Please consider more prudently before sharing and even making public relevant information when using our services. 我們如何共享信息(How We Share Information)我們對您的信息承當失密義務,不會出于第三方的營銷目的而向其出賣或提供您的任何信息,除下列情形外,我們不會與任何其他第三方共享您的個人信息:1.事前取得受權。取得您的受權后,我們會與其他公司、組織和個人分享您的個人信息。只要您明白同意,我們才會共享您的身份證號、護照號、銀行卡號、個人安康信息等個人敏感信息。2.向淘寶的關聯(lián)公司分享您的個人信息。我們只會共享必要的個人信息,且受本隱私政策中所聲明目的的約束。3.出于法律緣由。為恪守適用的法律法規(guī)、訴訟目的或者行政機關、司法機構依法提出的請求,我們可能有必要披露您的個人信息。假如我們肯定您呈現(xiàn)違背適用的法律法規(guī)或淘寶規(guī)則或相關協(xié)議的狀況,或為維護淘寶及其關聯(lián)公司或用戶或公眾的權益、財富或平安免遭損傷,我們也可能披露關于您的信息,包括相關違規(guī)行為以及淘寶已對您采取的措施。4.用于外部處置。為完成本隱私權政策中聲明的目的,我們可能讓可信任的協(xié)作同伴作為數(shù)據(jù)處置者,依據(jù)我們的指示并遵照我們的隱私權政策以及其他任何相應的失密和平安措施來為我們處置您的個人信息。5.輔佐處理爭議。某些狀況下只要共享您的信息,才干處置您與別人的糾葛或爭議。例如您是適格的學問產(chǎn)權投訴人并已提起投訴,我們可能應被投訴人請求,向被投訴人披露,以便雙方處置可能的權益糾葛;您在淘寶上創(chuàng)立的某一買賣中,如買賣任何一方實行或局部實行了買賣義務并提出信息披露懇求的,淘寶會視狀況向該用戶提供其買賣對方的聯(lián)絡方式等必要信息,以促成糾葛的處理。We are obliged to keep your personal information confidential and will not sell or provide any of your personal information to any third party for the purpose of marketing by such third party. We will not share your personal information with any other third party unless:1. With your prior authorization. Subject to your authorization, we will share your personal information with other companies, organizations and individuals. Unless with your express consent, we will not share your ID number, passport number, bank card number, personal health information or other sensitive personal information;2. Sharing your personal information with Taobao’s Affiliates. We will share personal information to the extent necessary and for the purposes stated in this Privacy Right Policy only;3. As required by laws. We may be required to disclose your personal information in order to comply with applicable laws, regulations or requirements made by the administrative or judicial bodies in accordance with laws or for the purpose of litigation. If we determine that you have violated applicable laws, regulations, Taobao rules or relevant agreements, or we intend to protect Taobao, its Affiliates or users or the general public from damages to their rights, properties or safety, we may also disclose your information, including the relevant violation and measures taken by Taobao against you;4. For external processing. To achieve the purposes stated in this Privacy Right Policy, we may engage reliable partners as data processors to process your personal information for us based on our instructions and in compliance with this Privacy Right Policy and any other corresponding confidentiality and security measures;5. For assisting with dispute resolution. In certain circumstances, only through sharing your information can we settle your dispute or controversy with others. For example, if you are a qualified claimant of intellectual property rights who has filed a claim, we may disclose your personal information to the respondent at his/her/its request so as to solve the potential dispute between the parties, and with respect to a transaction initiated by you in Taobao, if either party to the transaction performs all or part of his/her/its obligations and requires disclosure of information, Taobao will provide the party with the contact information of the counterparty and other necessary information depending on the circumstance so as to facilitate resolution of dispute. Cookie和相似技術的運用(Use of Cookie and Similar Technologies)為使您取得更輕松的訪問體驗,您訪問淘寶平臺相關網(wǎng)站或運用淘寶平臺提供的效勞時,我們可能會經(jīng)過采用各種技術搜集和存儲相關信息,包括運用小型數(shù)據(jù)文件辨認您的身份,這么做是為理解您的運用習氣,幫您省去反復輸入注冊信息的步驟,或者協(xié)助判別您的賬戶平安。這些數(shù)據(jù)文件可能是Cookie、Flash Cookie,或您的閱讀器或關聯(lián)應用程序提供的其他本地存儲(統(tǒng)稱“Cookie”)。請您了解,我們的某些效勞只能經(jīng)過運用Cookie才可得到完成。假如您的閱讀器或閱讀器附加效勞允許,您能夠修正對Cookie的承受水平或者回絕淘寶的Cookie,但回絕淘寶的Cookie在某些狀況下可能會影響您平安訪問淘寶平臺相關網(wǎng)站和運用淘寶平臺提供的效勞。網(wǎng)頁上常會包含一些電子圖像,稱為“單像素 GIF 文件”或“網(wǎng)絡 beacon”,它能夠協(xié)助網(wǎng)站計算閱讀網(wǎng)頁的用戶或訪問某些cookie。我們會經(jīng)過網(wǎng)絡beacon搜集您閱讀網(wǎng)頁活動信息,例如您訪問的頁面地址、您先前訪問的征引頁面的位址、您停留在頁面的時間、您的閱讀環(huán)境以及顯現(xiàn)設定等。To provide you with better user experience, when you visit relevant websites of Taobao Platform or use the services provided by Taobao Platform, we may collect and store relevant information by employing various technologies, including verifying your identity through small data files. In this way, we will be able to understand your habits and help you avoid repeated input of registration information or assess the security of your account. These data files may be Cookie, Flash Cookie or other local storage provided by your browser or affiliated applications (hereinafter collectively referred to as “Cookie”).Please understand that some of our services are only available through use of “Cookie”. If permitted by your browser or additional browser services, you may amend your acceptance level to Cookie or reject Cookie of Taobao, but such rejection may affect your visit of related websites of Taobao Platform or use of the services of Taobao Platform under certain circumstances.There are often some electronic images (“Single Pixel GIF” or “Web Beacon") on web pages. Web Beacon may help a website to calculate the number of users who browse the web pages or access certain cookies. We will use Web Beacon to collect information on your browsing of web pages, such as the web page address you are visiting, the reference page address you previously visited, the duration of your stay on a web page, your browsing environment and display settings. 我們如何存留信息(How We Store Information)淘寶搜集的有關您的信息和材料將保管在淘寶及(或)其關聯(lián)公司的效勞器上,這些信息和材料可能傳送至您所在國度、地域或淘寶搜集信息和材料所在地并在該地被訪問、存儲和展現(xiàn)。我們將在完成本隱私政策中所述目的所必需的期間內保存你的個人信息,除非法律請求或允許在更長的期間內保存這些信息。Your personal information and data collected by Taobao will be stored in the servers of Taobao and/or its Affiliates, which may be transmitted to the country or region where you are located or the place where Taobao collects such information and data, and be accessed, stored and displayed at such place.We will retain your personal information for a period necessary for achieving the purposes stated in this Privacy Right Policy, unless it is required or allowed by laws to retain such information for a longer period. 您的個人信息維護(Protection of Your Personal Information)淘寶十分注重您的個人信息平安。我們努力采取各種合理的物理、電子和管理方面的平安措施來維護您的個人信息,并盡最大合理努力使您的個人信息不會被走漏、毀損或者喪失,包括但不限于SSL、信息加密存儲、數(shù)據(jù)中心的訪問控制。我們對可能接觸到您個人信息的員工或外包人員也采取了嚴厲管理,包括但不限于采取信息訪問權限控制、與接觸個人信息的人員簽署失密協(xié)議、監(jiān)控該等人員的操作狀況等措施。淘寶賬戶信息(包括賬號名及密碼信息)為十分重要的個人信息,請您妥善設置、保管您的淘寶賬號名及密碼信息。淘寶將經(jīng)過備份、對密碼停止加密等平安措施以維護您的賬戶信息等個人信息不喪失、不被濫用和變造。雖然有前述平安措施,但同時也請您了解在信息網(wǎng)絡上不存在“完善的平安措施”。請留意,單獨的設備信息、搜索關鍵詞信息等是無法與任何特定個人直接樹立聯(lián)絡的數(shù)據(jù),不屬于個人信息。假如我們將這類非個人信息與其他信息分離用于辨認自然人個人身份,或者將其與個人信息分離運用,則在分離運用期間,此類非個人信息將被視為個人信息。Taobao attaches great importance to the security of your personal information. We will take a variety of physical, electronic and management measures that are reasonable to protect your personal information, and make our best reasonable efforts to prevent your personal information from being divulged, damaged or lost, including but not limited to SSL, encrypted information storage and access control for the data center. We also strictly manage the employees or contractors who may have access to your personal information, including but not limited to information access control, execution of confidentiality agreements with them, and monitoring of their operation.Taobao account information (including account name and password) are very important personal information. Please properly set and keep your Taobao account name and password. Taobao will take security measures such as backup and encryption of passwords to guarantee that your account information and other personal information will not be lost, misused or altered. Notwithstanding the said security measures, you are reminded that there are no “perfect security measures” in the information network.Please note that certain information such as information of devices only and information of search keywords are data that cannot be directly associated with any particular individual, and thus does not fall into personal information. If we combine such non-personal information with other information for the purpose of identifying individuals or use it in combination with personal information, then, such non-personal information shall be deemed as personal information during the period of such combined use. 未成年人維護(Protection of Minors)我們注重未成年人的個人信息維護,如您為未成年人,倡議您請您的監(jiān)護人認真閱讀本隱私權政策,并在征得您的監(jiān)護人同意的前提下運用我們的效勞或向我們提供信息。We attach importance to the protection of personal information of minors. If you are a minor, we suggest that you ask your guardian to read this Privacy Right Policy carefully, and you may use our services and/or provide us with information subject to the consent of your guardian. 本政策的修訂(Amendment to This Privacy Right Policy)我們可不定期修正本《法律聲明及隱私權政策》,變卦后的《法律聲明及隱私權政策》將在修訂生效前經(jīng)過淘寶平臺公告或以其他恰當方式通知您。該等狀況下,若您繼續(xù)運用我們的效勞,即表示同意受經(jīng)修訂的《法律聲明及隱私權政策》的約束。We may amend this Legal Statement and Privacy Right Policy from time to time and will publish the amended Legal Statement and Privacy Right Policy on Taobao Platform or otherwise notify you before such amendment takes effect. In such case, if you continue to use our services, it shall be deemed that you have agreed to be bound by the amended Legal Statement and Privacy Right Policy.

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